Farnell Wins EMEA High Service Distributor of the Year Award from Tektronix

Farnell, the leading multi-channel distributor, has won the 2010 EMEA High Service Distributor of the Year award from Tektronix, the leading global manufacturer of test measurement and monitoring solutions. The award, presented at Tektronix's annual executive partner meeting in Paris this week, recognises the outstanding progress that Farnell has achieved over the past 12 months with a 20% increase in sales performance and overall engagement, which outperformed 2009 levels. Tektronix also noted the successful collaboration between the two companies on element14 - Farnell's technology portal and eCommunity for electronic design engineers - and its support on new product introductions. Farnell offers over 160 product lines from Tektronix's comprehensive range that includes oscilloscopes (including the new MSO/DPO4000B Series), digital multimeters, frequency counter analyzers, power supplies and arbitrary function generators. Comprehensive technical data on all the products, coupled with the discussion forums provided by element14, helps potential users of Tektronix products select the optimum device for their application quickly and easily. Chris Godfrey, Farnell's MRO Segment Manager at Farnell said: "The award from Tektronix is a testament to our high service distribution standards and our truly multi-channel approach. We continue to support our customers with not only the latest and best new technologies from our suppliers but also add value with our unique eCommunity, element14, where design engineers around the world collaborate and share best-practice." "This award represents a major landmark in the relationship between Tektronix and Farnell," said Patrice Jaunasse, Sales Director at Tektronix. "Farnell have demonstrated a real multi-channel approach in taking our products to market effectively, and have also successfully expanded their portfolio to include our new mid-range oscilloscopes, which requires them to provide more in-depth technical advice to customers. We are delighted to present this award to Farnell, in recognition of this achievement." About Farnell Farnell is the leading multi-channel, high service distributor of electronic components, electrical parts, industrial and maintenance, repair & operations products, supporting millions of engineers and purchasing professionals throughout Europe and Asia with the latest technologies. Farnell employs over 1200 people in more than 20 countries around the world and trades in over 100. With over 500,000 products in stock from over 3000 suppliers, our product portfolio continues to expand, offering our customers the very latest technologies. Farnell is the current holder of the prestigious ‘Environmental' award which was presented to the company for its innovative biodegradable packaging at the 2010 Elektra Awards. Farnell is part of the global Premier Farnell Group, which works across geographic and business boundaries. Sharing these facilities and best practice Farnell distribute a huge range of electronic components, electrical parts and wholesale electronics. For more information visit the Farnell web site at www.farnell.co.uk About Tektronix For more than 65 years, engineers have turned to Tektronix for test, measurement and monitoring solutions to solve design challenges, improve productivity and dramatically reduce time to market. Tektronix is a leading supplier of test instrumentation for engineers focused on electronic design, manufacturing, and advanced technology development. Headquartered in Beaverton, Oregon, Tektronix serves customers worldwide and offers award-winning service and support. Stay on the leading edge at www.tektronix.com